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Trade Shows

Aesthetics + Craftsmanship are Key. However, it takes more to truly shine on the show floor. As a client partner we design and build trade show exhibits that deliver results. Our turnkey trade show programs leverage deep industry insights and a thorough, thoughtful understanding of client objectives, resulting in beautiful, functional spaces that captivate and move the needle. Our turnkey offering covers everything from design and fabrication, to sourcing, AV, and interactive technologies.

With an industry leading support team, we take great pride in making the process easy. Exceptional brand presentation comes from Innovative design and exacting build standards,  We have the ability to support clients with single show engagements and multi-stop tours.

What We Offer

Craftsmanship and strategic design that drives results, and client service teams that drive repeat business.

  • Design and Layout
  • Event and Site Management
  • In-House Asset Rental
  • Mobile Vehicle Solutions
  • Warehousing and Logistics
  • I&D Services

The Process

Claudia giving a presentation about a trade show booth in an office

Ideation + Design

We find great satisfaction in finding solutions that bring brands to life. Our process involves careful thought and collective collaboration, with both our team and our partners. This is the first step in bringing your ideas to life.

Wall of hammers, nails and other fabrication equipment


A great idea, unless acted upon, will remain only a great idea. We love turning ideas into reality and we love being on the tools. We cut, shape, glue, weld and wrap. With dedicated fabrication facilities we take the concept from the page and create what is tangible.

Man holding up metal door frame while setting up trade show booth

Install + Dismantle

The idea has been realized and now it’s time to mobilize. At Sequoia, we are experts at executing the perfect installation, with care and attention to detail…and yes, the devil IS in the details.

Warehouse boxes storing booth materials

Warehousing + Logistics

The less-than glorious aspect of branded asset marketing is this: assets need to be moved, stored and cared for. With trucking, warehousing and inventory personnel, Sequoia has you covered.

Project Management

The idea has been realized and now it’s time to mobilize. At Sequoia, we are experts at executing the perfect installation, with care and attention to detail…and yes, the devil IS in the details.

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Related Case Studies

Latimer Towers Sales Center

Latimer asked us to produce custom millwork for a nearby apartment complex sales center.

View Project

Travis Mathew Mobile Showroom

We were approached to design and develop a mobile showroom for Travis Mathew Canada.

View Project

Kuzco Trade Show Booth

Coming off the back of a best booth award at Lightfair 2018 for their 20x30, Kuzco again approached us to design and build a 30x50 booth for them.

View Project

More Services

Branded Environments

Branded Environments merge the digital and physical worlds, showcasing unique brand traits through design and architecture, for impactful, in-brand experiences across retail, showrooms, and events.

Experiential Marketing

SQ designs XM environments that do more than impress—they engage, inspire, and drive measurable business results. Perfect for product launches and brand activations, our spaces combine design and interactivity, creating impactful experiences that forge lasting brand-audience connections.

Project Management

SQ project management services ensure seamless execution and alignment with client goals. We emphasize transparency and precision, transforming visions into tangible results. With SQ, projects are pain-free, on time, and on budget, from planning to delivery.


SQ Rental Services streamline event execution with a broad inventory of build, decor, furniture, and A/V assets. Whether pre-packaged or custom-designed, our project management approach ensures a seamless experience, for a hassle-free, punctual, time-sensitive, and budget-friendly solution from concept to execution.

Mobile Tours

SQ turns an event footprint into an immersive, movable brand story. Our mobile tours engage deeply, not just seen but experienced. Through integrative design and expert fabrication, the brand journey becomes dynamic, eye-catching, unforgettable.. and easily transported.